Genuine Health is a Canadian based company located primarily in Toronto, Ontario. If you’re like me and you live in the United States, you may not have seen Genuine Health around much which is interesting as the company started over 25 yeas ago with the mission to help people nourish their body so help live the live you want to live. Their original product, greens+ is still a top seller in Canada and in the United States with 1 scoop providing over 23 dried ingredients that help provide vitamins and minerals and nutrients you may not receive elsewhere.
Along with Greens+ powders, Genuine Health has created a line of products that contain fermented proteins (both vegan plant-based and Greek yogurt based). Fermented proteins are believed to be better absorbed with creating bloat or discomfort. The company has also added prebiotic plant-based fibers to help increase microbiome diversity and strengthen your gut health. Fermented proteins like in Genuine Health products may help improve overall tolerance while supporting physiological functions with bioactive nutrients we are just starting to understand.
Genuine Health has four different product lines including the Fermented Vegan Proteins+ protein powder, Fermented Vegan Proteins+ protein bar, and the non-vegan fermented organic snack bar and the fermented Greek Yogurt proteins+ protein bar. Today we’ll be taking a closer look at the Lemon Coconut flavor of the Fermented Vegan Proteins+ bar but the bar is also available in 4 flavors total (Lemon Coconut, Dark Chocolate Almond, Peanut Butter Chocolate, and Double Chocolate Chip) all available on Amazon.

Taste Experience

The first bite of Genuine Health’s Fermented Vegan Proteins+ in Lemon Coconut is perky with strong tones of lemon but it helps to balance out the protein blend base. The vegan protein bar has a thick, soft texture – much like if you mixed protein powders with a few liquids here and there to create a soft pliable texture that goes down easily. The lemon undertones are complemented nicely with the tiny shreds of coconut on the outside. I don’t taste any coconut inside the bar, but the highlighted coconut coating makes it delicious.

When I looked at the ingredients, I expected the bar to lack in flavor and be pretty ho hum as the first several ingredients are: fermented pea protein isolate, sesame protein concentrate, fermented organic sprouted brown rice protein concentrate, and fermented vegan protein blend (hemp protein, quinoa sprouts, alfalfa sprouts, spirulina, and mung bean sprouts). Needless to say, it doesn’t sound like a traditional sugar packed mainstream vegan protein bar or a date based vegan nutrition bar. It’s a unique texture and it thankfully doesn’t taste like a protein powder bomb with the lemon and coconut flavor. The Fermented Vegan Proteins+ bar does have some sweetener added as well to help form the bar and elevate the taste. The vegan protein bar contains agave syrup, brown rice syrup, evaporated cane juice, and raisin paste.

All in all, I would say I’m pleasantly surprised by the Genuine Health’s Fermented Vegan Proteins+ in Lemon Coconut. It’s not something I’d usually gravitate towards, but now I think I’ll add it into my regular routine as the texture is soft and the flavor is light, bright, and perfect for a small breakfast or mid morning snack.


Each Genuine Health Vegan Protein Fermented Vegan Protein+ bar contains 210 calories with 9 grams of total fat (with almost half – 4 grams being saturated fat). The significant part of the fat comes from the dried/dehydrated coconut but the majority of the calories come from carbohydrates, protein, and fat.

In each bar, there’s 125mg of sodium – which is great replacement after a workout that may result in you perspiring more salt than usual. However, this amount of salt is still considered reasonable for a protein bar and definitely going to help you stay within the guidelines versus if you had a job that required you to eat out a lot.

There’s 25 grams of total carbohydrate with a whopping 10 grams of fiber! That means that this bar will likely keep you full for a long time with that much fiber! Just be sure that if you’re not used to a high fiber diet that you drink a significant amount of water/fluid if you start to increase fiber intake (including from this bar).

Genuine Health Vegan Protein Fermented Vegan Protein+ Bar has 10 grams of sugar but it’s unclear how much of that is added sugar vs sugar already present in the food (like in raisin paste).

When it comes to protein, there are 14 grams of protein per bar! This is more than I and likely you would expect from the size of this protein bar.

Many of the plant-based ingredients are good sources of iron and calcium so in 1 Genuine Health Vegan Protein Fermented Vegan Protein+ bar, you’ll find 6% of your calcium needs and whopping 20% of your iron need!  Both of these nutrients are very important for vegans, vegetarians, athletes, and pregnant women.

Overall, this is a well balanced, great vegan protein bar choice eaten in its entirety for a larger breakfast or it works well to tear off pieces at a time as you need a solid vegan protein hit on the go. Check out Genuine Health Vegan Protein Fermented Vegan Protein+ bar on Amazon and see what others are saying.

Parting Thoughts

If you’re looking for a nutrient dense vegan protein bar that is easier for your body to digest and absorb the nutrients, Genuine Health Vegan Protein Fermented Vegan Protein+ bar may be a good option for you. There’s no messy melted outside coated layer that can melt (I hate that!) and the bar is not crumbly or dry (which makes for eating it on the go easier!). The refreshing lemon flavor compliments the soft and thick protein powder base with the shredded coconut. I wasn’t super familiar with the brand so it wouldn’t have been a natural first choice for me but I’m glad that I “listened to my gut” 😉 and decided to give this vegan protein bar a go because it’s a unique twist to traditional vegan protein bars and I love that my body is able to digest and absorb the protein easier. Check out the bars for yourself on Amazon and see what you think!

Genuine Health Fermented Vegan Proteins+ Review – Lemon Coconut

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